Tuesday, May 04, 2004


Well well well. It looks like the ranks of TiVO and generic DVR owners have become a proxy for the rest of us plebians. A media research outfit makes the following boob tube predictions (credit: I Want Media):
1. The amount of sporting events and other live events will increase (because people would be more likely to watch them at the actual time of transmission than record them).

2. There will be fewer ads for fast food and credit cards on TV (93% of viewers who could skip them, did).

3. There will still be ads for beer. TIVO users seem to like them.
Guess the Warrior Monk will get to keep enjoying those President of Beer commercials even though I think they're kind of boring. Who's been buying those TiVO's anyway?


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