Monday, February 21, 2005
Some liberal listeners of Air America are irate at the network's commercial sponsors:
I'm sad to say that today Air America Radio sounds a lot like my e-mail spam folder. I've learned how I can: Regrow hair! Become a millionaire! Improve bedroom performance! Enjoy adventures in travel! Lose weight! Get out of debt! Find true love! One commercial even suggested I sign up for e-mail bulletins so I can get weather forecasts straight in my Inbox!Being a good progressive, this irate fellow e-mailed several complaints to Air America's advertising manager but didn't get a response. After he finally blogged about his beef, he got an e-mail from none other than Air America's co-founder Sheldon Drobny who sympathized:
We don't like these guys either, and they're gonna be gone.Thatta boy! Dis the advertisers. Now that's the way to establish a media powerhouse. But after all, you do have a dilemma on your hands when your target audience is used to commercial-free public radio...
When it comes to potential advertisers ... I don't really like big corporations in general ... [for example] I wouldn't advocate Archer Daniels Midland.
Geez. There was a period not too long ago when it seemed like every other NPR underwriting tag mentioned Archer Daniels Midland. If NPR isn't too good to take ADM's gasohol-gotten gains, neither is Frankennetwork.